It’s difficult to characterize a sound that infuses elements of hip hop, trap, dupstep, funk and soul, and that doesn’t bother Watch The Duck at all. “For us, it’s just music,” says group member Eddie Smith, who along with Jesse Rankins and Jonathan Wells have been experimenting with various genres since their college days. The guys agree that their unique sound and subsequent success have been heavily dependent on their experiences.

“You began to absorb the stuff you are around and are influenced by just by living the lifestyle and then making it a part of you,” says Jesse. “An experience can help you understand the music better.” If this holds true, those who are either confused by or unfamiliar with the sounds of Watch The Duck should prepare themselves for a better understanding, because with recent collaborations with T.I. and Iggy Azalea, remixes for Beyoncé, cosigns from Pharrell, Timbaland, and Diddy. and an upcoming mixtape we all will probably be experiencing a lot more of those sounds from the Atlanta-based group formerly known as the Bama Boyz. Here, Watch The Duck talks to Life+Times about producing Beyoncé’s “Why Don’t You Love Me,” working on T.I.’s next album and getting advice from Pharrell Williams.

Read more about Watch The Duck’s progress at LifeAndTimes.

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